A colourful and accomplished background with megabrands, Dries has both leading agency and client-side heritage. In situ brand management and host city merchant activation for global sponsorship properties, include several Olympic & Paralympic Winter and Summer Games (Athens 2004, Torino 2006, Beijing 2008 and Vancouver 2010), various Fashion Weeks, FIFA Football World Cup (Germany), cultural initiatives (art and design), Wine Industry (British Columbia, Canada) and Tourism Bodies (British Columbia, Vancouver and Whistler as one of the top sponsors), to name but a few.
Recently returned to the Netherlands after over 20 years of project-driven intercontinental postings, he is dedicated to building upon his career experiences. Following a lecturing stint at one of the world’s leading art and design universities based in Vancouver, there is also an added focus on youth engagement, providing symbiotic commercial solutions between generations.
Relocated permanently in the Netherlands, Dries is also able to include his lifelong passion for sailing into his rediscovered identity as a Dutchman. With a vast experience in global sports events and sponsorship, there may be an opportunity for him to finally include a maritime theme into his extensive portfolio.
From Hudson & the Dutchmen’s perspective, Dries is a valuable addition to the management team, with a particular focus on a collective, cohesive and professional modus operandi. An important contributor to an effective balance between creativity and strategic approach.